BMI 063: Creating Marketing Campaigns That Actually Convert

In this episode, Andy and Tom discuss …

  • 5 key steps to building an ongoing campaign that brings your business a steady stream of new leads
  • The single reason why even the most effective marketing messages can cause campaigns to fail
  • A simple way to increase website conversions by adding a powerful proof element that displays to every visitor
  • Which piece of a marketing campaign is among the most critical to sales and how you can use it to double or even triple your response

Mentioned Resources:

LinkedIn Sales Navigator

LeadIQ

D&B Hoovers

Proof

Hemingway App

Grammarly


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Email us at Questions@BMIPodcast.com. Leave your name, company and website — along with your marketing question — and we’ll answer your question in an upcoming episode.


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