BMI 054: Targeting ‘Dream’ Prospects and Telling Your Story with Video

In this episode, Andy and Tom discuss …

  • A free app that allows you to create professional-quality videos – with shot-by-shot guidance – even if you have no editing experience
  • Why long-term marketing strategies are more effective than quick tactics for targeting today’s skeptical consumers
  • A short-form video creation tool that curates editorial and stock footage, so you can use it to tell and share your company’s story
  • How to “dream” your way in front of your best prospects, while turning them into highly profitable buyers

Mentioned Resources:

YouTube Director

Philip Morgan

Chet Holmes



Have a marketing question?

You can ask us in a couple of ways: Call (978) 707-9468 and leave a message with you question. Visit and click the orange button in the bottom right corner.

Subscribe to the Business Marketing Insider Podcast on iTunes.